As part of its focus on the world of Italian and international contract furnishing, Cersaie 2021 will be unveiling a new exhibition space, called the Contract Hall.

Occupying the whole of Hall 18, this space will be entirely devoted to this segment of the construction market and will have a specially-designed layout, serving as a meeting point between supply and demand. 

Kitchens; interior and exterior finishes; lighting technology and home automation; outdoor and wellness are the new exhibition sectors that will be hosted in this new space at Cersaie 2021. The aim of the new addition is to expand the range of products of interest to designers, architects and the building profession in general, as well as retailers and other commercial players operating in the contract sector. Special attention will be devoted to the exhibition layout, which will combine style and elegance with practicality to ensure that these new product areas provide a truly unique and informative visitor experience.

The central hub of the Contract Hall will be Archincont(r)act, the more than 2,200 square metre exhibition space inaugurated in 2019 that hosts internationally-renowned architectural firms operating in the various areas of the real estate market. The architectural firms themselves become key players at Cersaie, further expanding the exhibition content, the range of stakeholders involved and the fields of interest, which in turn will benefit from the presence of highly qualified investors and contractors. Archincont(r)act 2021 will be a high-traffic area where a lounge will be set up to host events and presentations. The new feature of this year’s event is that each participating architecture firm will have its own 64 square metre exhibition space where it will install a mock-up exploring the common theme of the OUTDOOR SPA.

www.cersaie.it